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名列前茅5原因为什么人们退还产品
Alvin Phang
del.icio.us它! | reddit它! | 绊倒它!

我通过我的电子邮件(2,000+他们)读,并且我得到承认没人是完善的在这个世界甚而我有时也是得到怏怏不乐的顾客 :) 我认为分享这信息,如同我感到它为认为创造数字式产品的人是重要的。

一个数字式产品在Clickbank列出了通常得到退款率范围的5到15%以被卖网上产品的所有形式。 有退款率在某些情况下得到一样高,象他们卖许多产品的90%没有由大宗师有时如此唬弄,但他们的退款率可以有时相当高 :P

无论如何我卖数字式产品然后2年,并且我希望与您分享有些里面名列前茅5个原因为什么人们退还产品。

1. 无法下载产品

是没有原因在许多情况下我体验退还他们的产品的多数人是,因为他们没设法得到他们的产品。 如此设法保证使下载过程一样极简单尽可能。

经常问题谎言与一些精明的人民是他们的非它忘记点击收据发货票,在他们的购买继续得到他们的下载之后(当它清楚地被写得那里这里点击进行时 :P )

2. 他们想要A 自由 复制或窃取您的产品

Yes this is another shocking reason why people refund is because they just simply purchase and within the next 2 hours they would refund it immediately just to get a free copy :( It’s sad to see this but time and time again I see this happen to me many times.

Some even went to the extreme thought they are really smart and sent me a complain email stating they made a purchase and did not get their downloads but after I check my invoices I realized they did not even purchase at the first place (simply put they lie that they made a purchase).

Lesson learn here is always request for a receipt number from Clickbank before you give the download details ( there are always people out there who simply lie :) )

3. They Are Not Free To See Your Product

I am not sure how true this is , but the no.3 reason I always get people emailing me reasons for refund is they said they got into some accident or simply they are not free to look at the product and request for a refund ( pretty strange reason huh :P imagine you bought a book at MPH and after 2 weeks later you felt you not free to read it you ask a for refund :P)

4. They Did Not Get What They Wanted To Learn About

In some cases, after they have read the salescopy and find out what they bought was information they have already learn before and felt the money spend was not well worth paying as it’s just duplicate content for those experienced marketers.

5. Product Is Not Of Good Quality

So far, for myself I have no complains on the quality of my products so far but this is also another possible reason why people may refund because simply put it your product is not of good quality people will not be happy about it and request for a refund.

To prevent this from happening, what I normally do is to really under promise and over deliver with tons of bonuses and content for my members to go through to help them as much as I can :)

That’s it, I hope you find these tips really useful for you and if you have any further comments feel free to post them below this post :)

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4 Comments »

Comment by PowerTools
2008-05-28 07:22:18
MyAvatars 0.2

I ask for refund when I don’t learn something new and the seller did not deliver their promise of the “biggest secrets no guru wants you to know” and “make $500 a day without lifting a finger”.

For example, looking back at majority of internet marketing products they are all of the same tune. Everyone talked about keyword research(Wordtracker, Overture, Google), PPC(Adwords), SEO(keyword optimization, links), affiliate marketing(Clickbank,CJ,PayDotCom), squeeze page, email marketing, list building so on so forth.

Most are written by guru wannabes trying to make some quick bucks :)

Some even stuff lots of fluff to inflate the size of their reports with useless texts and images.

Very few are truly above the crowd and most products are simply over-hyped using 10-page long sales letters.

Comment by Alvin Phang Subscribed to comments via email
2008-05-29 00:30:12
MyAvatars 0.2

Well it cant be help.. because those Gurus including myself know that people love to buy hype product :)

Comment by Ivan Subscribed to comments via email
2008-05-28 22:27:05
MyAvatars 0.2

Hi Alvin,

Good quality advise from you.. Now i’m starting to understand why people do refunds..

But i’m sure there are alot of pple who do not like the product but feel lazy to get a refund because its too troublesome. So you make some nice profit as well right?

Regards,
Ivan
http://ivan-ong.com

Comment by Alvin Phang Subscribed to comments via email
2008-05-29 00:30:47
MyAvatars 0.2

Hi Ivan,

sure am.. but I also make from other areas too… in my niche areas :)

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